UNEXPECTED - Event agency in Paris

Roadshow
for

Monoprix

Roadshow - Monoprix Morning Show

Monoprix's brief

After a successful 2022 edition, Monoprix has renewed its confidence in UNEXPECTED to introduce all new 2023 alternants to its Monoprix culture through a 15-date roadshow in France.

UNEXPECTED's idea

Create "Monoprix & Chill", a Morning Show in the image of Monoprix, alternating offbeat sequences with informative content, inspired by the world of Netflix.

800 France In-house roadshow

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